Various factors contributes to differential pricing in export. As conditions differ from one market to another, the price of the product cannot be the same in every market.
When was Money Market Mutual Funds initiated? Reserve Bank of India has initiated ‘Money Market Mutual Funds‘ during the year 2000 by which institutions can invest their funds
Steps taken by Government for the Growth of Indian Money Market The Government has taken various steps for the growth of Indian money market. Smooth function of a
Reason for Slow growth of Venture Capital Companies in India Though the investments from venture capital companies help a country in many ways, there are certain areas of
The advertising and promotion strategies are used by manufacturers as a means for consumers to make a specific action, such as buying a product. Promotional strategies are generally
International Marketing Research International marketing managers operate in a highly risky and complex environment. If a company is to survive in the international marketplace, it is important that
The cost structure has a greater influence on pricing in International marketing. There is a close relationship between prices, costs and sales volume of a product, because the
Concentrated marketing, also referred to as niche marketing or micro-marketing, is a business strategy that involves concentrating a company’s resources and efforts on a specific and narrowly defined
Advantages and disadvantages of a marketing strategy Every marketing strategy has its own advantages and disadvantages. In the business world, there is no perfect marketing strategy. An entrepreneur
Disadvantages of indirect exporting Though indirect exporting is advantageous in many respects, one cannot underrate its drawbacks. The serious limitations of indirect exporting are: 1. Too much dependence