How to improve productivity in service industries? Raising the productivity in service industries is the single greatest challenge the managers are facing at present. The diversity in knowledge,
Selection of Sales Territory The success of a selling programme largely depends on a proper selection of territories because if territory potential is properly assessed in terms of
What is Delivery of Goods? Delivery of Goods in the Sale of Goods Act is defined as a voluntary transfer of possession from one person to another. Thus,
A Servant occupies a position which sounds parallel to that occupied by an agent. For instance, both are employed to act for an on behalf of the master.
What is Contract of Sale of goods Contract of sale of goods is a contract, whereby, the seller transfers or agrees to transfer the property in goods to
An acceptance on the bill may be classified into general acceptance and qualified acceptance. General or Unqualified Acceptance A general acceptance is absolute. An acceptance which gives assent
Measuring the effectiveness of advertising programme in the limited market area is one of the important task of the advertising manager. If different media and different advertisements are
Types of channels of distribution Channels of distribution are of various types such as Through Jobbers, Direct to consumer, Direct to retailers, through brokers or agents etc., as
Price of goods or products are decided according to the prevailing market condition. As a marketing strategy, sometimes products are sold below cost of production. An effective pricing
The important differences between cash assistance and duty drawback are given below: 1. Meaning: Cash assistance is one of the incentives given to the exporter. Generally, cash assistance