Category: International Marketing
Articles on International marketing
What is observation in marketing research? Observation is a natural way of gathering data. It is recognized as a scientific procedure. It is the direct means of studying people …
International Marketing
International Development Association (IDA) came into force in November 1969 as an affiliate and complementary institution of the World Bank. This institution was created to provide loans to less …
International Marketing
Benefits of World Bank to India India is the founder member of the World Bank and it had a permanent position in its Board of Executive Directors. The World …
International Marketing
Activities of World Bank Important activities of World Bank are financial assistance, technical assistance, Inter organizational cooperation, training, assisting in research and studies, Evaluation of projects, Settlement of investment …
International Marketing
Penetration pricing stimulates the market growth and capture market share by deliberately offering products at low prices. This aims at maximizing profits through effecting maximum sales with a low …
International Marketing
Types of Dumping Dumping is of several types. They are as follows. Sporadic dumping, Predatory dumping, Persistent dumping; and Reverse dumping. 1. Sporadic dumping: Manufactures practice sporadic dumping to …
International Marketing
What is dumping? Dumping is the practice of charging different prices for the same product in similar markets. It is a form of price discrimination. Imported goods are sold …
International Marketing
What is Transfer pricing? Pricing of goods transferred from operations or sales units in one country to the units of company elsewhere is called Transfer pricing. This is intra …
International Marketing
Understanding Price Skimming Price Skimming aims at reaching a segment of the market which is relatively price insensitive. Under this pricing strategy, the export firm fixes a very high …
International Marketing
Export price quotations and incoterms It is quite usual to use certain trade terms in the international trade. These are the terms defined by the international chamber of commerce …
