What is Contract of Sale of goods Contract of sale of goods is a contract, whereby, the seller transfers or agrees to transfer the property in goods to
An acceptance on the bill may be classified into general acceptance and qualified acceptance. General or Unqualified Acceptance A general acceptance is absolute. An acceptance which gives assent
In contrast to the internal recruitment, the term external sources of staffing indicate the sources of recruitment outside the enterprise. The persons recruited from outside sources are, thus,
On-the-job Training On-the-job training is considered as the most effective and widely used method of training. Under this method, the worker is assigned to a specific job. He
Measuring the effectiveness of advertising programme in the limited market area is one of the important task of the advertising manager. If different media and different advertisements are
How do a company determine advertising budget? One of the important ingredients of advertising policy is the determination of the advertising budget. The company’s ability to finance an
Types of channels of distribution Channels of distribution are of various types such as Through Jobbers, Direct to consumer, Direct to retailers, through brokers or agents etc., as
Price of goods or products are decided according to the prevailing market condition. As a marketing strategy, sometimes products are sold below cost of production. An effective pricing
A firm, in making a pricing decision, must anticipate the reaction of competitors. The competitors’ pricing activities or the possibility of such activities set a lower limit to
What is a non-probability sampling? Non-probability sampling derives its control from the judgement of the investigator. In non-probability sampling, the cases are selected on bases of availability and